As the world becomes more and more connected, it is inevitable that we will start to see changes in how retail operates. Many brick-and-mortar stores have already closed down as a result of ecommerce taking over for good, but there are still plenty of opportunities to make money offline – especially if you’re willing to adapt your business model. In this blog post, we’ll be discussing what’s coming up next for retail and how those changes will affect the way people shop. Bluesnap is also one example of how good platform can do wonders for the business.
In general, increased internet access has led consumers away from buying goods outright at physical storefronts towards purchasing instead through online retailers. The main benefits of this are the ability to compare prices and choose from a wider variety of products. The most visible effect is that retail stores have started disappearing, with malls closing down in droves or turning into ghost towns. In contrast, online shopping has flourished – even as it’s fallen out of favor for offline purchases.
A recent study by Pew Research Center found that 40% of Americans now purchase clothing online at least once per year with this number forecasted to rise every year over the next five years; meanwhile 25% buy furniture through ecommerce platforms and 20% make their car-buying decisions exclusively via internet access. Another example would be Amazon; they may not operate any physical storefronts but last month they announced plans to add more than 100 brick. If you want to know more, check out our blog post.
E-commerce is interesting because it’s an example of a business that started in offline, then moved to online and back again.